Access Markets - Step 2:
Consider the sales, marketing and communication implications of working in overseas markets
Work out what changes you might want to make to your website and marketing materials. Think through how you will deal with phone calls and emails to make the best impression with customers and partners whose first language is not English
Make it Happen!
Use the ‘Language, Culture and your Marketing and Communications’ module to get a clear understanding of some of the issues you need to consider.
Discuss your project free of charge with a specialist DIT Language and Culture Advisor.