Get Started - Answer the Question 'Why?'
Understand the potential of export ........... let your understanding start to build a vision of the future for your whole business!
See the potential. There are probably some important benefits of exporting you haven’t thought of. Start by understanding the benefits other exporters have found in exporting and thinking through how some of these might apply to your business.
Make it happen!
The module ‘Why Export’ will get your thinking going. Record your conclusions at the end. Ask other colleagues to do the same and add their thoughts. You are creating a rationale which can fundamentally influence the strategic direction of your business.